About the Founder
I'm Will — an independent telecom consultant and software builder based in Atlanta. I spent years selling for AT&T, Comcast Business, and Twilio before going independent. Now I use that carrier-side experience to help small businesses stop overpaying for internet.
I combine carrier serviceability data with AI-powered analysis to compare every provider at your address — so you get the best deal without making 10 phone calls.
Career Timeline
Calibrated Communication
Principal / Founder2022–PresentIndependent technology consulting for small businesses.
Twilio
Growth Account Executive6 monthsB2B SaaS sales at scale.
Comcast Business
Senior Business Account Executive3.5 yearsNationally ranked #12 in Q1 2017. Exceeded 125% of annual target.
AT&T
Retail Sales Consultant1.5 years90% Net Promoter Score. Overachieved quota by 114%.
I also build software
This platform — including the lead pipeline, outreach system, and admin dashboard — was designed and built from scratch. No agency, no large team.